Reviving Origins

Coffee farms are vital to Puerto Rico’s economy, but climate change has taken its toll through powerful hurricanes. Partnering with the Hispanic Federation and others, Nespresso pledged to undo the damage there and in other troubled regions, creating a new line of coffees – and a new way for brand loyalists to contribute - in the process. We helped launch the initiative with George and Lin Manuel Miranda. We also learned something about grace and perseverance from Jose.